What is up with this FIFA World Cup Soccer??

I understand that soccer is a popular sport around the world. But this is the USA,where football,basketball and baseball rule. ESPN is shoving this sport down our throats and there is nothing we can do about it. I even saw a Gatorade commercial that had "Take me out to the ballgame" music playing in an ad for soccer. Somebody should get fired for that! Have you ever heard The Rick and Bubba Show on radio stations all over the southeast? They nail it when they talk about this subject. They like it about as much as I do. It seems that soccer is just to boring for people in the USA to get behind. You watch for hours and might see 1-2 goals the whole game? Not much entertainment value there. I admit that you have to be in great shape to play soccer with all the running that is required but you may as well run track. At least then you would be running for a reason (trying to win a race). If you like soccer that's great but ESPN and Gatorade should know more about what the US sports fans want. That's just my opinion.